Chipotle, Starbucks
Brian Niccol took over the coffee retailer in September, sending shares soaring. Now he needs to revive the excitement.
To that end, Starbucks recently announced that it's acquiring two new coffee farms in Guatemala and Costa Rica. It plans to ...
Starbucks (SBUX) is looking to find itself — but in that search, it’s unlikely to do away with its most popular drinks, even ...
If you've ever been tempted to buy one of those eye-catching cups while online at Starbucks, this might make you think twice.
Brian Niccol ordered his deputies to quietly reduce the plethora of discounts that were introduced to lure back ...
Starbucks Corp. hired a former Chipotle Mexican Grill Inc. executive to lead a key priority for new boss Brian Niccol: ...
The coffee chain is pulling promotional offers through its mobile app to get customers to pay full price for its coffees and ...
Tressie Lieberman, who has worked with Chipotle, Taco Bell and Pizza Hut, will oversee marketing for the coffee shop giant.
Instagrammable drinks and a comfortable place to hang has turned the struggling chain into a hot spot for kids, but at what ...
Starbucks holiday season is almost here, and Red Cup Day 2024 is generating buzz. While the exact date remains unconfirmed, ...
Starbucks workers said in a recent survey few stores are adequately staffed, and less than half had equipment that reliably ...
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