A brand’s value can also be reinforced by the founder’s unique knowledge, background, expertise or personality. 3. Create your new brand logo. Logos are essential to your business’s success. It ...

By asking thought-provoking questions, financial advisors can motivate business owners to carefully consider planning ...

Crane Games co-owner Le-An Than decided to open a claw machine arcade after her kids became obsessed with them on a trip to ...

Staying motivated when your design vision clashes with feedback is hard, especially when you feel stifled creatively. Alex Bec guides this junior designer on how to advocate for your own ideas before ...

Incorporating promotional products into your marketing strategy can significantly elevate your brand presence and customer ...

In New Jersey, residents who apply for LIHEAP also automatically apply for the state’s Universal Service Fund, or USF. The ...

Many people would prefer to discuss anything—including politics—if it means they don't have to talk about money. But ...

AI is everywhere right now, and email is no exception. There are plenty of tools, free and paid, that advertise themselves to ...

Election Day is here, and no matter who wins, you'll probably see changes to your tax bill in 2025 ... Big- and small-business owners Harris wants to bump up the corporate tax rate from 21% to 28%, ...

New York’s Department of State is promoting a variety of licensed professions as part of a new "Be Your Own Boss" campaign ...

First, figure out when you'll need the money, then determine how much you'll need to save. Here are some ways to accomplish ...

GM's recent success puts pressure on Tesla as it fights to maintain its EV dominance ahead of today's earnings report.