River Organics is an organic, independent, and cruelty-free beauty brand based in Wilmington, N.C. The company packages its products in cardboard tubes and jars — including its mascara ...

However, many beauty brands still use animal testing on their products. Globally, over 115 million animals undergo experiments each year, and according to Cruelty Free International, that figure ...

ILIA has also teamed up with TerraCycle to invite customers to mail back empty beauty products — to be broken down responsibly — via a prepaid shipping label. While I was already familiar with ...

has secured the title of the largest provider of Leaping Bunny-approved beauty products within the country's high street market. This achievement comes after Cruelty Free International ...

For those who still have some doubts, the founders of top personal care and beauty brands answer some of the frequently asked questions (FAQs) about why one should switch to cruelty-free products. Des ...