Baxter, which makes around 60% of the IV solutions used in the US daily, announced that it has restarted its ...

Welcome back to FTW’s Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope ...

Jeffrey Laperuta, 75, knows. He has volunteered at the Mile 3 fluid station of the New York City Marathon every year since ...

Gatorade is expanding its customized squeeze bottle offerings with the use of generative AI. The program is a partnership with Adobe -- through its Firefly family of generative AI models billed as ...

LOS ANGELES (AP) — Los Angeles County is taking on Pepsi and Coke for their role in plastic pollution. In a lawsuit filed ...

According to the RTIC website, that's about 30% lighter than many other popular models. Depending on where you take it, you ...

Four sophomores, Elle Stearns ’27, Kayla Tillman ’27, Adele Auchincloss ’27 and Riley Getchell ’27, dressed up as the iconic ...

"Gatorade is pioneering a new approach and making one-to-one personalization a reality with generative AI, leveraging Adobe Firefly Services to deliver highly customized water bottles and unlock ...

Cooper Flagg, the 17-year-old basketball star, has endorsement deals with Gatorade, New Balance and New Era before his first ...

Monday Night Countdown star Jason Kelce donned a Fred Flintstone costume and joined the Bills mafia in a tailgate before the game against the New York Jets on Monday, Oct. 14.

I very much wanted to like Gatorade's Fast Twitch energy drinks ... But hit it with a mix that makes it about 50/50 water and Fast Twitch? I'm on board. The flavor is potent enough to remain ...