LeBron James debuted ... look good in Lakers' colors. King James will have to receive his third Olympic gold medal on Saturday before he decides on the shoes' fate.

In 2015, James signed a lifetime deal ... his name into the basketball folklore. The post LeBron James And Nike Deal: ...

Opinions expressed by Forbes Contributors are their own. I cover the intersection of sports and money. LeBron James almost wore adidas. James was still in high school and being pitched by sneaker ...

However, this year has been totally unprecedented thanks to the historic campaign of LeBron James. The Los Angeles ... second signature Jordan Brand shoe. Rankings: The top ten shoes of the ...

It has been an eventful week for Los Angeles Lakers forward LeBron James and his family. The patriarch of the family turned 40 years old, while his youngest son, Bryce, committed to play for the ...