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The Gundam franchise is one of the most beloved anime of all time, which is exactly why a live-action Mobile Suit Gundam movie adaptation would need to be very vigilant with its casting.

Preppy retailer Gap is using the mobile channel to encourage participation in its annual Casting Call contest that seeks the next faces of babyGap and GapKids. The company has partnered with mobile ...

General Mills? Trix brand hops into the smartphone era via a mobile-driven campaign to find a real rabbit to represent the cereal and drive awareness of a new initiative to remove artificial flavors ...