The beauty brand will endorse the female college basketball star by featuring Watkins in a variety of national campaigns ...

Reinforcing the brand's commitment to supporting female athletes, JuJu Watkins is the new Brand Ambassador for NYX ...

Although I’m a makeup minimalist, I’ve always loved using lipstick as an accessory. The perfect red or pink can accent an ...

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One of the current faces of college basketball, USC All-American JuJu Watkins is adding a historic NIL partnership to her ...

USC Trojans women's basketball superstar JuJu Watkins is no stranger to making history on the basketball court, as she produced the highest-scoring freshman sea ...

As soon as the USC Trojans freshman JuJu Watkins burst onto the NCAA scene, many compared her to the then-NCAA Queen: Caitlin ...

The company owns 36 brands, including Maybelline, Garnier, NYX Professional Makeup, Redken, and CeraVe. A multinational company, L'Oréal is headquartered in Clichy, Hauts-de-Seine, France ...

Notable milestones in 2024 include Nudestix (10 years), Tarte (25 years), NYX Professional Makeup (25 years), Rodial (25 years) and Stila Cosmetics (30 years). “It’s a bit surprising ...

USC Trojans women’s basketball star JuJu Watkins has made major deals within the past few months. Watkins has signed various NIL deals, and her portfolio contin ...