“The AO is something that connects really well with New Balance because the mix of sport and culture they have is incredible, ...

From high-end performance tanks, crafted for optimal breathability to stylish polos, tees, hoodies, jackets, and a wide variety of accessories – the collection highlights New Balance's commitment to ...

The New Balance 2002R "Dream State" has been the talk of the town since every new detail about the shoe gets sneakerheads ...

So why are athletes across the sports spectrum flocking to New Balance now? The answer lies in the shoes' soles and the attention to detail in their manufacturing. I traveled to New Balance's ...

New Balance was created in 1906 by William J. Riley in Boston, Massachusetts, and originally focussed on designing sports footwear that provides the perfect fit and support with enhanced fabrics ...

Coco Gauff was seen wearing a pair of her New Balance Coco CG2 sneakers while competing against Sofia Kenin at the 2025 ...

New Balance is doing just that with its new line ... according to a study from the National Golf Foundation, bringing the sport’s participation to 41.1 million in the U.S., up from 32 million ...

But Liverpool argued that New Balance could not match Nike's five-year deal of £30m a year in terms of marketing. Getty Images Nike said sports stars like Serena Williams could promote Liverpool ...

Her New Balance sneakers also included green touches ... And then my shoes are inspired by basketball shoes ’cause that’s the sport my dad wanted me to play.” ...