Let us explain. Perms can be carried out to transform straight hair into permanent spirals and curls. They work by using chemicals to break and reset the hair bonds into waves or curls.

A perm (short for "hair permanent") can essentially replace your daily 20-minute morning meeting with a curling wand. "One of the best bits about perming hair is that you don't have to agonize ...

Stylists share how to get curls for days. When you have a modern perm, all you'll have to do to get gorgeous body and texture is basically roll out of bed. A perm (short for "hair permanent") can ...

Whether it is for a special occasion or just to change the look, women like to style their hair using chemicals or heat. A ...

Discover everything you need to know about lash perms, from the procedure to aftercare, costs, and safety considerations, ...

Inspired by Timothée Chalamet and Jeremy Allen White, curly hair — often achieved via the ‘broccoli perm’ — is the most coveted male asset in 2025 ...

Following Korea’s liberation, in the 1950s and 60s, a lack of electricity led to more creative means of achieving the sought-after curls. Women who could not afford to wait in lines that stretched out ...

Text overlay on TikToks related to the trend read “Bro: ‘yeah I have fluffy hair’, Bro’s hair:” or “Yeah I have fluffy hair” ...