With their hands-on involvement, celebrities are proving their brands can grow beyond fandoms to make a lasting mark Korean ...

You can simply go to Costco and pick up a box of the popular Korean soju brand, HiteJinro. While only 17 Costco locations in the U.S. sell HiteJinro soju, the brand has plans to sell its soju in ...

Shein’s other sub-brands, including EZwear, ROMWE and Glowmode, are also featured in the store’s collection. Most of the store items’ prices ranged between 10,000 won ($7.25) and 30,000 won ...

The four Korean fashion brands introduced at the end of the book ... but how to be Year in review: top 10 culture fixes of 2024, as chosen by art & culture editor Hannah Silver It's been a bumper year ...

K-Beauty brands are popular for their innovative and natural beauty products. Korean beauty products focus on achieving ...

So, it makes sense to use Korean pop music and popular actors to introduce the ... been an influencer of global trends as Korean fashion brands can be seen worn by k-pop idols, actors, actresses ...

Korean actor Kim Soo-hyun has joined Prada as their newest brand Ambassador. Here is everything we know about it.