Gatorade has come a long way since 1965, when it was first invented at the University of Florida as a drink for athletes. In ...

GAINESVILLE, Fla. – It’s the internet’s latest bizarre beverage sensation – a mix of blue Gatorade and inexpensive red wine that’s known, of course, as “Gatorwine.” On the campus of ...

Duke freshman and Maine native Cooper Flagg is signing an NIL deal with Gatorade, making him the sports drink giant’s first men’s college basketball athlete. The deal was announced Tuesday as ...

Available exclusively on Gatorade.com, Gatorade iD now offers next level AI design technology through a collaboration with Adobe Firefly so athletes can personalize their own one-of-one signature ...

Gatorade announced the partnership Tuesday ... Felipe Carballo scored his first goal with New York in the 25th minute and the visiting Red Bulls beat the Columbus Crew 1-0 in the opening game ...

Gatorade officially signed Watkins as one of its athletes, which makes her just the third college basketball player to join the roster with a Name, Image and Likeness deal. She is in excellent ...

Woodland Park Community Church is operating as a Red Cross shelter during the Highland Lake Fire on Tuesday, Oct. 29. Inside ...

In the latest revelation, PepsiCo’s Gatorade has launched a generative AI-powered design experience on its iD free membership platform in collaboration with Adobe Firefly. Adobe's unique ...