Fast-fashion brand Brandy Melville's Korea debut draws backlash — not for its sizing, but for speaking English Brandy Melville, the fast-fashion giant known for its “one-size-fits-most” clothes and ...

Bottega Veneta has just tapped Stray Kids’ I.N as its newest brand ambassador, sending fans into a frenzy; here's what the K-pop singer had to say ...

NEW AMBASSADOR: Bottega Veneta will reveal Thursday that it has named South Korean singer I.N as its latest brand ambassador.

South Korean artist Bang Chan of K-pop band Stray Kids is the newest brand ambassador of Fendi. Bang Chan, a singer, rapper, ...

Most interestingly, established beauty brands are making their own versions of products that originated in South Korea - like Clinique, Lancome and L'oreal introducing cushion compacts.

Kizik has signed new distribution partnerships in South Korea, France, the Gulf Countries, and Spain.