It's still summer, but you may feel a chill in the air: It's coming from Spirit Halloween, which is scaring up its annual retail assault to bring shoppers nationwide everything Halloween.

But if you're looking to take this year's celebration to the next level, then a trip to Spirit Halloween might be among your ...

But business began to slow as online stores and seasonal pop-ups like Spirit Halloween enticed customers away with convenience and lower prices. Now, the Woodcliff Lake, N.J.-based company is the ...

How do the world's most successful companies generate revenue? In this explainer series, we'll dive into the surprising stories behind how businesses work--exploring everything from Costco's ...

Party City has faced growing competition from Walmart and Target and increasingly from occasion-based pop-up stores such as ...

a central European holiday that’s considered a second Halloween for some Germans. Photo: Simon Simard for The Wall Street Journal ...

Halloween spirit with hair-raising transformations and spine-tingling routines for a night of fright and fun when "Halloween Nightmares" premieres TUESDAY, OCT. 29 (8:00-10:01 p.m. EDT/PDT ...