Simpson is the co-founder of Dr. Hydrate, a hydration drink brand that was created with input from top sports scientists and ...

We tested six of the best-selling isotonic sports drinks and then asked sports ... per 500ml serving The London Marathon's own brand energy drink which will be the official fluid for the 30,000 ...

Customers are paying attention to what they’re drinking, and that’s causing the industry to revamp their offerings.

With 120 professional teams and clubs across the world already using the product and U.S.-based production facilities coming ...

Australia’s first sugar-free sparkling hypertonic drink is here. No guarantees of a tighter tummy, but it is implied.

Ghost’s range is “anchored” by its namesake energy drinks and is “one of the fastest-growing” brands in the sector, Keurig Dr ...

The move also aligns with Keurig’s expansion into energy, sports and ready-to-drink brands. The company first acquired a ...

Beverage giant Keurig Dr Pepper is set to acquire Las Vegas-based sports beverage and lifestyle brand Ghost by 2025.

Lionel Messi’s sports drink brand, Más+, has filed a lawsuit against Prime Hydration, accusing them of “anti-competitive” behavior. Prime is the popular beverage company co-founded by YouTubers Logan ...

To promote his newly-launched sports drink, Posca Hydrate – “the original sports drink ... our launch campaign for Posca ...

Local entrepreneur Dan Crosby bought the BioSteel brand on Dec. 1, 2023. Canadian sports drink company BioSteel filing for creditor protection, seeking new buyer BioSteel creditors list shows ...

Duke freshman and Maine native Cooper Flagg is signing an NIL deal with Gatorade, making him the sports drink giant’s first ...