“We wanted to be the Kleenex of period underwear ... theoretically Thinx’s new target customers. An ad for Thinx’s incontinence underwear, targeted toward women who identified as ...

In the mid-2010s, Agrawal was on top of the world, the self-proclaimed She-E-O of the extremely successful period underwear company, Thinx. Back then, Sophia Amoruso’s #Girlboss was on the ...

According to Thinx, the period panties they produce can handle the equivalent of five tampons’ worth of menstrual flow. The company says this makes the under garment suitable for a significant ...