The line created by the basketball team blends sportswear and fashion and is seen as a showcase for Brooklyn talents.

The Badgers unveiled their annual "By the Players" alternate uniform earlier this week, featuring the Madison skyline across the back of a white jersey with the patented red lettering. "The details ...

Nike and the NBA agreed to a lengthy extension that will keep the brand as the exclusive supplier of uniforms and apparel.

Nike and the NBA have agreed on a 12-year contract extension that will keep the company as the league’s exclusive uniform and ...

Madison, WI - The reveal of the "By the Players" alternate uniforms designed by members of the Wisconsin basketball team has become an annual tradition. In a social media post Sunday, Wisconsin ...

Oregon football released its last "Generation O" football uniform this season, a mostly white road uniform the Ducks will ...

Nike and the NBA have announced Nike will keep exclusive rights to manufacture uniforms, on-court apparel and fan apparel for ...

Nike and the NBA struck a deal in 2015 that brought the sportswear brand in as the jersey sponsor for the NBA starting with the 2017-18 season. The eight-year deal was reported to be worth $1 billion.

MLSE unveiled the second of four phases of its $350-million reimagination project at Scotiabank Arena, the backdrop for ...

Nike has always been more than a league sponsor — we’re a strategic partner with an unwavering commitment to growing the game, alongside the NBA, WNBA and NBA G League,” Nike CEO Elliott Hill said.

The BYU basketball program officially tipped off the Kevin Young era on Wednesday with an exhibition win over Colorado ...