Brands ranking on page 1 of Google appear to get more mentions in LLMs. Links don't seem to matter, new study finds.
Google seems to have removed ad scheduling for Smart Bidding campaigns, limiting advertiser control, sparking debate in the ...
Google's VP of global search ads reveals that AI will drive a transformation of advertising in 2025 even more significant ...
The Daily Listen is are 5-minute or less episodes that show up on your Google home page in the Google iOS or Android app. It ...
You can now run controlled experiments to reallocate budget to Performance Max campaigns for optimized performance.
Microsoft brings back an older AI model after failing to deliver higher quality AI-generated images more quickly via Bing ...
Paid search and mobile were the largest revenue drivers during the holiday season, while AI-powered tools emerged as a consumer favorite.
Google Performance Max is causing confusion around placement exclusions, with a notable gap between Google's official policy ...
Find out how YouTube’s massive user base and creator-driven trends are reshaping the landscape of digital marketing and pop culture.
Streamline campaign management with Google Ads scripts. Get insights, use cases, and practical tips for using automation to ...
Google’s revival of Tag Assistant streamlines tag management, which could help boost advertiser confidence in data accuracy ...
OpenAI has confirmed it is working to restore access to a number of its services including its popular ChatGPT service, its APIs and Sora. OpenAI said it has found the cause for the issue and have ...