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Campaign Asia
2 天
Publicis climbs the highest in APAC media rankings following Kenvue win
PHD retains the overall lead, as Omnicom Media Group sees an end-of-year boost from Tata Motors' win, and Publicis Media ...
Campaign Asia
13 天
Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme
The Enforcement Directorate seized cash, gold, and documents in an alleged embezzlement case that also involves Suumaya ...
Campaign Asia
6 天
AOY Insights: How Publicis Groupe arrived at a dominant position across disciplines in Taiwan
Be it digital, creative, media, or performance, Publicis Groupe Taiwan is in an enviable position. We crack the code behind ...
Campaign Asia
2 天
The Big Consolidation
Beyond the headlines: Examining the IPG-Omnicom merger’s impact on clients, competition, and creativity. In accordance with ...
Campaign Asia
2 天
Netflix is going all out for Squid Game season 2—and you’re about to feel it
With a Golden Globe nomination secured even before its release, the record-breaking series returns on December 26, backed by ...
Campaign Asia
6 天
Merlee Jayme launches Jayme Headquarters to champion neurodiversity
Following the success of The Misfits Camp, Jayme's new creative agency will be supported by a seasoned leadership team.
Campaign Asia
7 天
Google’s emotional ‘Year in Search 2024’ film spotlights the year’s ‘breakout ...
As 2024 approaches its conclusion and end-of-year lists begin trickling in reminding us of what was and what could have been, ...
Campaign Asia
10 天
Omnicom-IPG billings worth $2.7 billion in China: Ebiquity
Omnicom and Interpublic Group (IPG) announced last week that they're entering into a historic merger. This transformative alliance unites the third- and sixth-ranked global agency groups, establishing ...
Campaign Asia
7 天
What marketers can learn from Gen Z cultures across Asia
EXCLUSIVE: In a new report by Ylab and Hakuhodo Consulting, Gen Zs across eight markets are studied to understand what shapes ...
Campaign Asia
8 天
What's shaping digital OOH in 2025? Key trends revealed
From fragmented markets to consolidated buying platforms, from brand awareness to performance metrics, 2025 will mark the ...
Campaign Asia
9 天
The $31 billion Omnicom-IPG deal has industrial logic but also many caveats
The biggest beneficiary might not be the two companies involved, but the wider agency sector itself, writes Campaign UK ...
Campaign Asia
13 天
‘This is not a merger of equals’: 6 marketing experts discuss the $13 billion Omnicon ...
With the big six holdcos on the verge of becoming the big five, how will the so-called ‘mega-merger’ impact client work, ...
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