As unlike other social media platforms, LinkedIn does not provide platform disclosure tools, ASCI advises influencers to ...

Campaign finds out how they can avoid risking digital irrelevance by crafting campaigns that inspire authentic audience ...

His eccentric ‘travel genius’ persona leads Cleartrip’s witty campaign, tackling myths and highlights the OTA’s SuperCoins ...

As memes and backlash amplify L&T's 90-hour fiasco, Tute Consults’ founder highlights the need for empathy, communication ...

As memes and backlash amplify L&T's 90-hour fiasco, Tute Consults’ founder highlights the need for empathy, communication finesse, and modern workplace values.

Starting February 19, the ICC Champions Trophy is an unmatched opportunity for brands to leverage the primetime viewing event ...

Publicis Groupe is merging two of its key creative networks, Leo Burnett and Publicis Worldwide, into a unified network ...

Digital solutions provider GrowthJockey has introduced Intellsys, an AI-powered marketing intelligence platform to provide ...

The brand allocates between 5% and 8% of its 2025 advertising and marketing (A&M) budget to promotional and content creation ...

With environmental concerns gaining significance, 75% of consumers, primarily the Gen Z, are willing to pay a premium for ...

With technological advancements, programmatic advertising will help brands deliver targeted, personalised, and high-impact ...

The ‘Nature Shapes Britannia’ OOH went live in four cities including Hyderabad, Kolkata, Meerut and Pune, in partnership with ...