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Inma
1 天
INMA President Gert Ysebaert shares his concerns, hopes for news industry in 2025
During a Webinar for members, INMA CEO Earl Wilkinson sat down with INMA President and Mediahuis CEO Gert Ysebaert to discuss ...
Inma
1 天
Consider demographics, previous performance in setting social media goals for 2025
When developing a social media strategy for the new year, it can be helpful to analyse what worked well (and what did not) ...
Inma
2 天
Does social media content constitute journalism?
At Rijnmond, the goal is to use social media to engage young people while still conveying important information.
Inma
2 天
Product and Tech priorities for 2025: disintermediation with AI, building habit ...
Members of the INMA Product & Tech Advisory Council share what their 2025 focuses will be. Several core themes can be found.
Inma
2 天
Climate crisis, politics make for challenging brand marketing conditions for media
The steady drumbeat of news is cause for anxiety, but it’s also formidable competition for marketers, who aim to drive ...
Opinion
Inma
3 天
Opinion
Birthday campaign brings new subscribers to GZH
GZH leveraged the rich history of the Zero Hora news brand to create a subscriber engagement campaign built around birthdays.
Opinion
Inma
3 天
Opinion
Gazeta Wyborcza gives a voice to the refugee population
For World Refugee Day, Gazeta Wyborcza changed its logo and name to “Gazeta Uchodźców” (or “Gazette for Refugees”) and ...
Inma
3 天
INMA 30 Under 30: Leslie Wong of South China Morning Post
As part of INMA’s Young Professionals Initiative, we are featuring the winners of our fifth 30 Under 30 award. Today’s ...
Inma
1 年
New Performance Measurement Toolkit for The Sun
Total access to all INMA reports on just-in-time topics, trends, and case studies ...
Inma
10 个月
The New Zealand Herald
Total access to all INMA reports on just-in-time topics, trends, and case studies ...
Inma
10 个月
Story Premium Format
Total access to all INMA reports on just-in-time topics, trends, and case studies ...
Inma
10 个月
Audio Avatar
Total access to all INMA reports on just-in-time topics, trends, and case studies ...
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