The firms aim to help creators maximize social media marketing earnings and measure ROI for marketers working with creators.

She was married to Real Chemistry founder and chairman Jim Weiss.

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New positions that PRWeek readers were dying to read about in 2024 included a “chief tractor officer” at John Deere and surprising hires from the political world at Edelman. TikTok influencer Rex ...

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She discusses the main ingredients in the fast-food chain’s transformational, make-or-break refresh.

The deal expands Stagwell’s Code and Theory Network’s presence in the Middle East. (L-R) Create Group chief creative officer Dia Hassan, partner and chief commercial officer Matthew Richardson and CEO ...

World leaders, politicians, brands and PR professionals have shared posts honoring the late president and humanitarian following his passing on Sunday. Pictured: Carter in 1979. (Photo credit: ...

Golin identifies the top 10 trends that will affect how organizations build and protect their reputations heading into 2025.

PRWeek sat down with panelists at its inaugural conference in New York City on Thursday to discuss the day’s events and the role AI is playing at their companies.

From understanding an audience to beating back disinformation, health comms experts share their biggest lessons learned for the next pandemic.

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