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Sports Business Journal
7 小时
SBJ Gaming: NASCAR’s evolving strategy
NASCAR and Driving Empire (Roblox): This promotion with Driving Empire studio Voldex garnered 92 million brand impressions ...
Sports Business Journal
1 小时
SBJ Power Up: NFL-Cisco partnership goes international
In this week's SBJ Tech newsletter, we speak with new Genius Sports CTO Mark Kropf and also highlight a new partnership between Pixellot and TruMedia to bring an all-encompassing analytics tool to ...
Sports Business Journal
14 小时
SBJ Live: Previewing NHL's content strategy for the 2024-25 season
During a panel discussion, execs from the National Hockey League shared their thoughts on the NHL’s content strategy for the ...
Sports Business Journal
17 小时
Toca Football closes $100M Series F funding round
The new capital will be used to grow the footprint of its Topgolf-esque “TOCA Social” entertainment venues in North America ...
Sports Business Journal
1 天
SBJ Football: Local sponsors flock back to red-hot Commanders
NFL Network's Rich Eisen is a guest on this week's SBJ Sports Media Podcast, discussing the league's international efforts ...
Sports Business Journal
1 天
SBJ Marketing: When will AI emerge as its own category?
Honda released a motivational ad that incorporates some of the most legendary drivers to ever strap into Honda’s F1 cars, ...
Sports Business Journal
1 天
SBJ Tech: Genius Sports’ new CTO sees big growth opportunity
Wimbledon will adopt Hawk-Eye’s live electronic line-calling (Live ELC) system at The Championships in 2025, notes SBJ's Rob ...
Sports Business Journal
1 天
U.S. Soccer lays off employees ahead of HQ relocation
U.S. Soccer is undergoing a reorganization including laying off employees across the organization ahead of its move from ...
Sports Business Journal
1 天
New Fever boss Kelly Krauskopf ready to rebuild perennial contender around Clark
With 25 years between the WNBA and NBA new Indiana Fever President of Basketball Ops Kelly Krauskopf knows how to navigate ...
Sports Business Journal
1 天
Report: PGA Tour-LIV exhibition set to air on TNT
More details were unveiled today about the upcoming PGA Tour vs. LIV Golf exhibition match in Las Vegas, including that the ...
Sports Business Journal
1 天
NFL expands Cisco partnership to include cybersecurity protection for international games
Cisco's cybersecurity technology is now being used for all overseas games, in addition to powering the network between every ...
Sports Business Journal
2 天
Allyson Felix on the motivation to launch a women-focused sports management firm
Always Alpha is a subsidiary of the NASDAQ-listed Dolphin and will work with women athletes across all sports and support ...
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