Online spending rose 8.7% during the holiday season from last year, according to data from Adobe Analytics, as deals and the ...
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Today, Adobe (Nasdaq:ADBE) released online shopping data for the 2024 holiday season, covering the period from Nov. 1 through ...
Consumers spent a record $241.4 billion online from Nov. 1 to Dec. 31, 2024, an 8.7% increase from the same period a year ...
Retailers, including Walmart and Target, spent more on ads and offered early discounts and targeted promotion.
Online shoppers were set on saving money this holiday season, according to new data, but that didn't stop them from spending.
Online holiday shopping soared to a fresh record high in 2024, driven by an array of e-commerce discounts and adoption of ...
Discounting, enhanced apps and chatbots factored into sales gains seen by retailers during the Nov. 1 to Dec. 31 period.
Consumers sought out deals but inflation didn’t really tamp down demand during the season, according to the latest figures from Adobe Analytics.
“Shoppers found great deals in electronics, where discounts peaked at 30.1 percent off list price vs. 31 percent in 2023, as ...