When a still young and upstart Nike, best known for its track & field shoes, signed a young basketball talent out of North Carolina, little did they know where the world would take them.

In 2024, Yatchy had finally got a Nike deal, and slowly been teasing his collaborative Air Force 1 sneakers, which were released in late 2024. The online response hadn’t been entirely positive. He’d ...

The upcoming year will be pivotal for the sneaker industry - especially Nike and Jordan Brand. While no company will ever dethrone the iconic American sportswear brands, they can continue to chip ...

The bold patent leather colors seen on Lil Yachty’s “Lucky Green” Air Force 1 echo trends of the 2000s and resemble a ...

The Arena Media Brands, LLC and respective content providers may receive compensation for some links to products and services on this website. Nike just had one of its most thrilling drops of the ...

Discover an incredible opportunity to introduce your child to the world of Air Jordan with an irresistible deal on the Air Jordan 1 Mid Sneakers for kids. Originally priced at $110, these trendy ...

When the NBA banned Air Jordans in 1984, it sparked controversy and curiosity that persists to this day. Why would the league target a pair of sneakers worn by an up-and-coming rookie named ...

Update: We took an early look at what to expect from 2025’s “Year of the Snake” colorway of the Air Jordan 1 Low OG last week and Nike has followed up with a reveal of their own. As ...

In addition to putting out new performance models every year, retro Air Jordan sneakers regularly get regular releases in fan-favorite colorways. Athletes and media members love to rank Air ...

It also means a very specific (albeit unofficial) holiday is on a very specific kind of person’s mind: The release of the annual Holiday Air Jordan 11. The Jordan 11 ranks high among the ...

Back in 2012, Nike and Gucci forged a creative alliance, collaborating on projects like the coveted Air Jordan 1 Retro Gucci edition. However, collaborations of this kind have been few and far between ...