Kevin the Carrot has single-handedly increased Aldi’s market share, and upped both brand loyalty and sales during the festive ...

When you think of brands with brilliant marketing strategies, it's probably the big hitters that come to mind – the likes of ...

German supermarket giant is bringing in new Filled Mini Eggs for Easter, with flavours ranging from Jaffa, Nutoka, - which is ...

ALDI fans "hoard" these canned soups. We all have a go-to convenience food that makes us feel like kitchen heros. Frozen ...

If you thought that German chocolate cake originated in Bavaria or Brandenburg, you're not alone. Many people are under the mistaken assumption that German chocolate cake is named after the ...

Aldi turned a potential legal debacle into an unforgettable marketing win. When Marks & Spencer accused Aldi of copying its Colin the Caterpillar cake with their own Cuthbert, Aldi’s response was ...

Stollen is a German Christmas cake thought to date all the way back ... I gave it 5 out of 5 stars. Aldi Marzipan Stollen Loaf costs £3.49 for 750g. The label suggests it is big enough for ...

Stollen is a German Christmas cake thought to date all the way back to the Middle Ages ... I like a traditional loaf stollen so, for the purposes of this review that's what I tried to buy. I went to ...

Stollen, a German Christmas cake believed to originate from the Middle ... For this review, I sought out traditional loaf stollen from Tesco, M&S, Aldi, Sainsbury's, Morrisons, Asda and Lidl.

Cakes and tortes are both delicious desserts that we'd happily have a slice of at any time, but what differentiates the two ...

It was similarly priced at $9. I spotted panettone, the Italian holiday cake, at Aldi. If you're looking for a classic Italian treat this holiday season, Aldi has a 26.5-ounce panettone for $6.