LEGO has numerous third party partnerships that are wildly popular. We're talking brands like Star Wars and Nintendo and Harry Potter, etc. But LEGO's homegrown, original themes are a little more ...

a Lego-like competitor that will slot into the toy building sets category, according to a company press release. Mattel is introducing the new brand at the Nuremberg International Toy Fair.

During Amazon's Lego sale you can save on sets from Star Wars, Marvel, Harry Potter, Disney and more. Plus, you can shop ...

Save up to 82 percent on vacuums, puffer jackets, and AirTags As a shopping expert, I am constantly scouring the web for the ...

This is not your grandfather’s Lego. But perhaps your father still plays with the delightful little bricks. Lego is not ...

They did so just before launching lawsuits against other toy companies that had started making Lego-like toys of their own. But you can buy off-brand sets that look like Lego… why is that?

That lawsuit is ongoing, and it has now been broadened to add more brands, including Lego, Nestlé, and Pinterest. In November 2023, IBM suspended its advertising on X after a report said one of ...

"Just like the LEGO brand, the Bluey brand has play at the heart of everything they do." Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's what to know about the "Bluey"-themed LEGO ...

These days, BLUEY is everywhere — including the toy aisle! LEGO just announced a BLUEY collection is coming soon.

Great Yellow Brick is the online storefront for the physical LEGO Certified Stores, of which there are six in South Africa.

Lego’s Technic brand features builds that are based on vehicles ... including some heavy hitters like the Lenovo Legion Go and the Steam Deck, the Nintendo Switch is still pretty dominant ...

On Saturday, X filed an amended complaint in a Texas court, adding Nestlé, Abbott Laboratories, Colgate-Palmolive, Lego, Pinterest ... to comply with GARM’s brand safety standards.