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But what we don't tend to think about is that getting people to come to a movie, with trailers and posters, is often just as expensive. A studio might spend as much as it cost to actually make a ...

Soon after the first Fantastic Four trailer came out, Marvel had to deal with an unexpected AI controversy about a new poster ...

The long-awaited day has finally arrived for anime mech fans as Mobile Suit: Gundam has finally announced that production has ...