Available exclusively on Gatorade.com, Gatorade iD now offers next level AI design technology through a collaboration with Adobe Firefly so athletes can personalize their own one-of-one signature ...

Gatorade is expanding its customized squeeze bottle offerings with the use of generative AI. The program is a partnership with Adobe -- through its Firefly family of generative AI models billed as ...

Available exclusively on Gatorade.com ... athletes can personalize their own one-of-one signature bottles The new ability to create custom designs using AI for inspiration takes existing ...

Available exclusively on Gatorade.com, Gatorade iD now offers next level AI design technology through a collaboration with Adobe Firefly so athletes can personalize their own one-of-one signature ...

The new ability to create custom designs using AI for inspiration takes existing Gatorade.com bottle personalization options to the next level. Every athlete is one-of-one and by putting these ...

Users can customize the bottles from a menu of free, preset AI options or use Gatorade iD points to submit text prompts. The custom water bottles sell for $34.99. Gatorade Sr. Dir/Marketing Xavi ...

The ability to create custom designs via AI will take the existing Gatorade.com bottle personalization choices to the next level. Having several design options, athletes can easily express ...

Some of the most iconic athletes in the world have collaborated with the brand on signature bottles, and last year Gatorade.com began offering enhanced customisation capabilities on its website. Now, ...