Uncover the secrets of effective logo design, from font psychology to essential tools, for a brand that stands out. Insights ...

According to analysis of United States Patent and Trademark Office records, 21% of current American logos incorporate a ...

From Aretha Franklin to The Rolling Stones, this new book charts the history of band logo design across the last half century ...

The clever, 'subliminal' message hidden in the FedEx company logo, which helps convey its purpose to customers, has left some ...

The best logos are usually simple and easy to interpret, but people love a design with an Easter egg buried in it. Details ...

From pioneering craft beer brewpubs to breezy cafes and new-wave hotels, Michael Patroni has seen – and designed – it all.

Learn how low-resolution free logos from LogoDek support startups with branding, testing, and online presence before ...

The transportation firm's logo is often lauded by design professionals and industry leaders for its innovation and clarity, ...

Starting in the spring of 2025, Mountain Dew will be getting a new logo, which harkens back to classic branding with an ...

Getting people to accept change, especially when it comes to climate, is difficult, but it has been working in one sector: ...

Consumers change and grow. Your offerings should, too. by Vijay Govindarajan, Tojin T. Eapen and Daniel J. Finkenstadt Today ...

Mountain Dew is getting a logo and label makeover in 2025. The new design has references to the drink's past and its current ...