The lip gloss has been in and out of the beauty industry for decades, it has never really gone away but when matte announced its arrival in 1984, shiny lips were no longer in demand. This later ...
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I am a self-proclaimed lip balm fanatic, and that's no exaggeration. From good ol' Vaseline to popular lip sleeping masks, I've tried most of the must-haves that you've probably seen on your TikTok ...
As brands such as Cetaphil, Bath & Body Works and Peloton try to recruit more male customers, they need to follow a different playbook from what they have done to court women.