Some of the most iconic athletes in the world have collaborated with Gatorade on signature bottles, and last year Gatorade.com began offering enhanced customization capabilities on its website.

Gatorade is expanding its customized squeeze bottle offerings with the use of generative AI. The program is a partnership with Adobe -- through its Firefly family of generative AI models billed as ...

Available exclusively on Gatorade.com, Gatorade iD now offers next level AI design technology through a collaboration with Adobe Firefly so athletes can personalize their own one-of-one signature ...

"Gatorade continues to be at the forefront of athletic equipment personalization, and the launch of AI-generated bottle design puts next level creative self-expression directly in athletes' hands ...

Gatorade has come a long way since 1965, when it was first invented at the University of Florida as a drink for athletes. In ...

Gatorade has launched a new generative artificial intelligence feature on its website that allows Gatorade iD members to customize Gatorade Squeeze Bottle designs for purchase. The tool is powered by ...

The latest customizer tool permits athletes to highlight their distinctive styles and interests via the personalization possibilities on Gatorade Squeeze Bottles. Some iconic athletes across the ...

Some of the most iconic athletes in the world have collaborated with the brand on signature bottles, and last year Gatorade.com began offering enhanced customisation capabilities on its website. Now, ...

Low sodium in your blood can give you some unpleasant side effects like fatigue, poor muscle contraction, confusion, nausea, or headache. Gatorade's 380 milligrams of sodium per bottle can keep you ...