India has always been fascinated by gold. We have worn, invested and treasured this metal over centuries. In its chinks, lie ...

While traditional retail contributes 85% to the overall jewellery sales in India, D2C startups are piggybacking on the ...

On Dhanteras, investing in gold is popular, with buyers seeking both traditional and modern jewellery styles this festive ...

The featured jewelry sets showcase exquisite craftsmanship, blending traditional elegance with modern sophistication, perfect ...

As the prices of gold and silver hit an all-time high a couple of days back, Indian women could flash a self-confident smirk ...

From Akshaya Tritiya to Diwali, Tanishq is one of the major jewellery brands that is tuned into India’s festive pulse, says Pelki Tshering, Chief Marketing Officer of the brand.

“The aspiration and desire for gold jewellery in Kerala ... forming the seed capital that fuelled it, as women offered their ornaments up, to be melted, sold and otherwise used to raise funds and keep ...

We explore how jewellery brands in India are innovating their festive marketing strategies, focusing on personalisation to cater to evolving consumer preferences amid rising gold prices.

If you see gold as purely an investment, gold ETFs could be right for you. You can buy these at a fraction of the price ...

This Dhanteras, discover how shoppers in Ranchi are diversifying their jewelry choices with affordable alternatives to gold ...

The partnership will be marked by a series of promotional campaigns, including digital marketing initiatives, social media ...

The miscreants decamp with gold ornaments from the households, commuters and several jewellery stores in Andhra Pradesh and ...