PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Ahead, discover the fashion color trends that are in for 2025 (they're the ones you'll see in every street style gallery ...

From grass green to pistachio green, and who could forget brat green? Whoever is running green’s, PR team needs a raise. All ...

When NYC-based label Puppets and Puppets first presented a small hobo bag with a banana as its handle (yes a banana), ...

The best 2025 bag trends aren’t just drool-worthy—they’re also all about functionality. Save for boho-inspired fringe, which will help you express your personal style, the year’s major silhouettes ...

The beauty of this trend lies in the fact that it incorporates key winter staples that are polished and wearable throughout ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

It's time for another edition of Fashion Obsessions! Come with us as we look at new stores, fresh releases and more.