There are two types of gold traded in India, i.e, 24K and 22K. The first one is considered the purest form of gold with a purity of 99.99 per cent. It is too soft to be moulded into jewellery.

Beyond mere ornamentation, jewellery in India symbolises wealth, prosperity and good fortune. Indians have long been patrons of international jewellery houses such as Cartier, Van Cleef & Arpels ...

22K gold is made for making jewellery ... gold online via mobile wallets like PhonePe, Paytm, and GPay, as well as from the Gold Rush Plan of Stock Holding Corporation of India.

In a recent conversation with BrandWagon Online, Shantiswarup Panda, CEO, Indriya, discusses how the brand is positioning ...

Gold jewellery shoppers in Dubai and UAE are switching from the costly 22K ornaments to a more affordable ... more budget-friendly pieces. With the Indian festivals of Diwali and Dhanteras coming ...

Once dominated by brick-and-mortar establishments, the world of fine jewelry shopping has shifted significantly towards online platforms. This evolution is driven by consumer preferences, advancements ...

Gold Purity Purity of gold is one of the most important factors to be considered before gold shopping and is defined in terms of “Carats”, with 24K being the purest form. However, 24K gold is present ...

Gold rate in India continue to hover near record high levels ahead of key festivals Diwali 2024 and Dhanteras 2024. Scores of buyers in India flock to jewellery ... In India: 22K gold prices ...

Representative image The Indian direct-to consumer (D2C) jewellery segment ... consumer preferences for personalised, convenient shopping experiences, alongside technological advancements such ...

India's shopping behavior is rapidly shifting, driven by increased digital adoption and changing consumer preferences. This trend is visible across both urban and rural areas, with online shoppers ...

While some cards offer additional benefits with co-branded platforms, others offer generous rewards on all kinds of online shopping. To help you choose the best credit card for your needs, here is a ...

Jewelry shopping online can get a bit overwhelming, so it helps to know the key differences with the most popular places to buy jewelry online. We’ve scoured the internet to choose the best ...