Fast-fashion brand Brandy Melville's Korea debut draws backlash — not for its sizing, but for speaking English Brandy Melville, the fast-fashion giant known for its “one-size-fits-most” clothes and ...

With their hands-on involvement, celebrities are proving their brands can grow beyond fandoms to make a lasting mark Korean ...

In addition, numerous fashion brands have released casual outfits designed by adapting hanbok to fit the modern lifestyle, and some schools chose hanbok–inspired clothes as their uniforms. In July ...

U.S. dollar exchange rate is creating mixed fortunes for export companies in cosmetics and apparel. Clothing Original ...

Designer fashion brands, known as the so-called ‘musinsa,’ have sparked controversy by misrepresenting products filled with ...

Luxury fashion brands in Korea are set to increase retail prices for their products in the new year, further pushing high-end ...

You can simply go to Costco and pick up a box of the popular Korean soju brand, HiteJinro. While only 17 Costco locations in the U.S. sell HiteJinro soju, the brand has plans to sell its soju in ...

Prada has named South Korean actor and Queen of Tears star Kim Soo-hyun as its latest brand ambassador. The actor is officially joining the Italian luxury fashion house as its brand ambassador. “Prada ...

The Virginia-based brand by South Korean-born designer Junghoon Son delivered a reimagined “Squid Game” apparel line, which debuted on Dec. 10 on netflix.shop with prices starting at $36.95.