Here are my honest thoughts on TIRTIR's red cushion foundation, which has gone viral on TikTok. Read more on Grazia.

One of the most trusted voices in the beauty world, Nadine Baggot has been raving about a collagen product that can be used ...

No doubt, “collagen skin care” is a buzzy phrase in the beauty world. Along with retinol and peptides, when collagen is on a ...

If there weren’t enough skincare products to follow in the United States market, beauty buyers are all about Korea for snagging their lotions and potions. And, rightfully so. Serious Korean skincare ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

This month's Scientist of the Month Award has been awarded to Lee Geon-jae, a distinguished professor in the Department of ...

Including a clarifying sulfur formula that doubles as a spot treatment, a volcanic clay option that minimizes pores, and an ...

Revive your dull and damaged strands with the best hair mask of 2025. Explore the top options to get healthy hair.

IU and Jennie know a thing or two about looking chic all year round. Here are the best hairstyles for women inspired by ...

Love is indeed in the air with Valentine’s Day around the corner! ♥️ And what better way to celebrate with a loved one or pamper yourself than with a NEW love-themed K-beauty box from Olive Young this ...

Erica Choi, co-founder of Superegg and a licensed esthetician, explains what glass skin is and how to unlock a clear ...

This month we're not just shouting out our love of our SOs and BFFs, but the MVPs (that would be most valuable products) that ...