The NBA season is really heating up, and trade deadline drama is at its peak. The post Nike Rejected LeBron James’ Idea for ...

Can you imagine Nike without LeBron James? The shoe-giant has been synonymous with the NBA star for over two decades but the ...

The Arena Media Brands, LLC and respective content providers may receive compensation for some links to products and services on this website. LeBron James has been the premier player in ...

It has been an eventful week for Los Angeles Lakers forward LeBron James ... Nike website. The Nike LeBron 22 features the best technology the brand has to offer. The performance model introduced ...

Nike LeBron Witness 8 Basketball Shoes are now selling for only $65 ... makes you feel like you are “walking on air” like King James himself. They're also very grippy thanks to a classic ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

Lebron James' new lifetime deal with Nike is believed to be the largest single-athlete deal in Nike's history. Produced by Jacqui Frank. Original reporting by Emmet Knowlton. Follow BI Video ...

If Saquon's got LeBron cleats on you know ... In recent years, Nike has begun reimagining James' retro basketball shoes for the football field. Barkley has worn multiple colorways of James ...

LeBron James used his sneakers to show support to ... The Los Angeles Lakers superstar wrote “LAFD” on his Nike LeBron 22 signature shoe, which he wore during his team’s home matchup against ...

LeBron James faced ... Fireman offered James a $10 million check on the spot, hoping to secure his signature. "It was not always Nike," James revealed on the "New Heights" podcast with Travis ...