“This has been a big year for me on and off the court, and Gatorade has been there the whole way,” Flagg said. “From being named the Gatorade Best Male Player of the Year to now officially ...

Available exclusively on Gatorade.com, Gatorade iD now offers next level AI design technology through a collaboration with Adobe Firefly so athletes can personalize their own one-of-one signature ...

Flagg's profile grew even larger on Tuesday, as Gatorade announced he is the first men's college basketball player to sign an NIL deal with the brand. He joins an impressive list of stars in the ...

Gatorade Canada is expanding its roster of elite athletes and welcoming up-and-coming hockey player and 2024 PWHL first-overall draft pick, Sarah Fillier to its team. In a news release, the company ...

In the latest revelation, PepsiCo’s Gatorade has launched a generative AI-powered design experience on its iD free membership platform in collaboration with Adobe Firefly. Adobe's unique ...

In a landmark deal that showcases his meteoric rise, Duke freshman Cooper Flagg has signed an NIL agreement with Gatorade, making him the first male college basketball player to partner with the ...

“It’s awesome, we have our own fantasy league for football and we have our group chat,” Dorcheus said. “We text each other ...

The collaboration speaks to Sprite’s continued commitment to elevating Black artists and creators — purpose-driven work that ...

PepsiCo-owned Gatorade is bolstering its personalization capabilities through generative AI design capabilities for its squeeze bottles. Through Gatorade iD, the company’s free membership platform, ...

Gatorade has launched a new generative artificial intelligence feature on its website that allows Gatorade iD members to customize Gatorade Squeeze Bottle designs for purchase. The tool is powered by ...