Toyota’s ROX Concept debuts at the SEMA Show with an open-air design inspired by the Land Cruiser’s rugged past.

SEMA Show. The SEMA Show is an annual trade show hosted in Las Vegas, Nevada by the Specialty Equipment Market Association ...

Toyota will rock up to the 2024 SEMA show with two open-top SUV concepts, including one based on the Land Cruiser.

Kia showed up to the 2024 SEMA show with a pair of all-electric, off-road-ready concept vehicles that capitalize on the ...

The modified sportscar and the street truck will be joined by the Project Trailgater and two Kicks-based builds in SEMA ...

In fact, Kona Electric has changed quite a bit since we last drove one. Last year, an all-new model went on sale in North ...

Making its debut at the 2024 SEMA Show in Las Vegas, the Land Cruiser ROX — which stands for Recreation Open eXperience — ...

Nissan showcases four concepts at the SEMA Show 2024 this week, with performance and off-road capabilities taking centre ...

The Toyota RAV-X Concept takes Australia’s favourite SUV and adds a series of off-road focussed mods, accessories and ...

Toyota is fully embracing its off-road heritage with its concepts at the 2024 SEMA show. After showing off its 4Runner TRD ...

Toyota gave a pretty wild makeover to its ladder-frame SUVs for this year’s SEMA show. The Land Cruiser ROX Concept is a ...

A chopped roof, custom rear-end, and over 50% new fabrication. The Toyota LC ROX (Recreation Open eXperience), is an open-top adventurer prototype with a proper retro appeal. It is set to make its ...