With monthly plans as low as $9.99, it’s hard to ignore. Even though you can bring your own unlocked phone, Tracfone offers a selection of smartphones to pick from if you’d rather buy directly.

Bring Your Own Phone (BYOP): Already own a smartphone and want to move to Tracfone? Buy a plan for your old handset under the BYOP scheme and you'll get a discount. Just make sure your phone is ...

Unlike Visible, Tracfone, however, stuck to more traditional prepaid plans with fixed data amounts and few extra features.