In December 2013, Adidas announced an upcoming shoe collaboration with American rapper and record producer Kanye West, who ...
Spider Hoodie, as well as Yeezy Gap, have shaken the fashion world and stood atop street culture but still challenged the norms of style and design. Each 'drop' has turned heads among fans with unique ...
These are all ‘Limited Edition’ drops that have fueled the growing sneaker culture in India, creating significant hype and ...
Adidas reached an out-of-court settlement with the rapper to end all agreements. No money was paid to either party.
The sportswear brand disclosed that no money exchanged hands as part of the agreement. Adidas and Ye had been embroiled in ...
Gross margin expanded 2 percentage points to 51.3%, despite the hit from “this year’s significantly smaller and less profitable Yeezy business,” and net income soared 70% to 476 million ...
Adidas saw strong growth in Greater China in the third quarter, while sales in North America excluding Yeezy shoes were up on the year thanks to improving brand image, the company said on Tuesday.
A Florida man convicted of murdering a teenage girl over Yeezy sneakers more than four years ago lunged at the family member of the victim in a courtroom ahead of his sentencing. Adrian Cosby ...
The company ended its partnership with West’s popular Yeezy fashion line and the split reportedly cost both parties hundreds of millions of dollars. A year later, however, Gulden defended West.