The L.A.-area company is on track to increase sales to $10 billion by 2026, using a product and marketing strategy focusing ...
Next season’s Adidas home kit has been leaked on X (formerly known as Twitter) and depicts a throwback to the 07/08 season ...
Fans have a field day mocking Adidas as Ye pulls another hilarious move right after criticizing the sportswear company a few ...
Minnesota Timberwolves franchise star Anthony Edwards is continuing his takeover of the NBA as he works to get his squad back ...
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adidas joins Formula One
SPORTSWEAR giant adidas has forged a multiyear partnership with the Mercedes-AMG Petronas F1 Team, marking its first foray ...
The adidas Ultra Boost 1.0 "Valentine's Day" is a very special model in adidas history and for sneakerheads. Launched as a performance running shoe, it soon turned out to be more than that lifestyle ...
Ye, formerly known as Kanye West, has unveiled his latest footwear design. The shoe, called SLPRS, is a foam-like slipper ...
As it recovers from the quarters-long effects of its Yeezy business, Adidas is looking to reestablish itself as a global ...
Adidas is bringing greater meaning to the word “Sambae” by turning it into the ideal gift for Valentine’s Day.
Adidas responded after Kanye West blasted the sportswear giant in a scathing Instagram rant over his Yeezy brand.
Kanye West and Adidas have had a tumultuous relationship for the past couple years now, a relationship that officially ...
No More Red invests in safe spaces to play fo youngsters, providing opportunities for connection and championing role models ...