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brandequity.economictimes.indiatimes
26 分钟
Apple seeks to defend Google's billion-dollar payments in search case
Apple does not plan to build its own search engine to compete with Alphabet's Google, whether or not the payments continue, ...
brandequity.economictimes.indiatimes
2 小时
Honda, Nissan deal may be key in fight against China’s BYD
China’s biggest automaker BYD sold 3.76 million vehicles over the same period — a clear illustration of how Nissan and Honda ...
brandequity.economictimes.indiatimes
3 小时
Volkswagen boss hails cost-cutting deal but shares fall
Volkswagen Cost-cutting Deal: "The agreement is good news for Volkswagen," CEO Oliver Blume said in an interview with the ...
brandequity.economictimes.indiatimes
4 小时
Quartz watches finally have their moment in the Sun
Quartz watches, once scorned by purists, are now being embraced by collectors due to advancements in design and technology.
brandequity.economictimes.indiatimes
22 小时
Work or play? The rise of online 'kidfluencers' is raising complex legal and ethical questions
An influencer (child or adult) with more than one million followers can earn upwards of $20,000 for one sponsored post, while ...
brandequity.economictimes.indiatimes
4 天
India's SUV King Anand Mahindra admits M&M made a big mistake
Anand Mahindra, the chairman of the homegrown auto group Mahindra & Mahindra, on Wednesday admitted that entering the commuter bike segment more than a decade ago was a failure on the part of the ...
brandequity.economictimes.indiatimes
1 天
The Sound of Desire: How music shapes our interactions with luxury brands
We’ve all experienced the lure of an effective music playlist. Stores, hotels and gyms are actively influencing us right from ...
brandequity.economictimes.indiatimes
1 天
The Chosen’s Dallas Jenkins on the power of word-of-mouth
The Chosen, a pathbreaking television series about the life of Jesus Christ, has become the largest crowdfunded project in ...
brandequity.economictimes.indiatimes
1 天
Microsoft works to add non-OpenAI models into 365 Copilot products, sources say
Microsoft is integrating internal and third-party AI models into its Microsoft 365 Copilot. This aims to reduce dependence on ...
brandequity.economictimes.indiatimes
2 天
DigiPlus Fest 2024: CMO as a chief growth officer
A star studded galaxy of marketers debated at the DigiPlus Fest 2024 about the future of marketing and whether the growth ...
brandequity.economictimes.indiatimes
1 天
Shrinking US bar tabs signal little festive cheer for liquor makers
Shrinking US bar tabs signal little festive cheer for liquor makers. US drinkers spending less on expensive cocktails amid ...
brandequity.economictimes.indiatimes
1 天
Chinese media hail consumption boost even as caution spurs rentals, not buying
The rise of the "rent, not buy" model has injected new impetus into the world's second-largest economy, the paper said in an ...
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