W hile finding the best shampoo and conditioner seems sensible if you’re on a quest to understand how to look after your hair type, when it comes to the best styling products th ...

Using apricot oil for hair can help make your tresses silky and smooth and stronger. Check out 6 ways to include this in your beauty regime.

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Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

Women ages 50 and up have very different nutritional needs than their younger counterparts. Thorne’s Women’s Multi 50+ meets those with a supplement that focuses on things like calcium, vitamin B6, ...

These are the highest quality and most effective multivitamins for women on the market, based on feedback from both testers ...

With such an enormous range of beauty and skincare products (celeb-backed or otherwise) released each month, how can you ...

It’s no surprise that one of the more discouraging signs of aging is hair loss. What is surprising? Studies have found that ...

DIY skincare and haircare trends might seem like the ultimate beauty hack—easy, affordable, and all-natural. But is it worth the hype?

Formulated with a range of adaptogens, this protein powder offers not only muscle recovery, but also stress support and ...

Transform your hair in just minutes! Packed with powerful, natural ingredients, our hair mask repairs damage boosts shine, ...

These days, thickening shampoos are a dime a dozen, most of which contain ingredients like biotin, saw palmetto, caffeine and ...