As time goes by, the way we approach makeup can evolve beautifully. Women over 50 have unique beauty needs and preferences ...

India’s first men’s makeup brand founder Rahul Shah recently not only impressed the Sharks with his pitch but also with his outlook on Shark Tank India 4 ...

There are thousands of deals on premium skincare and beauty at Debenhams, including anti-ageing skincare from Clarins, YSL ...

Whether it’s because our skin has more wrinkles or needs a bit more hydration than it did in the past, mature skin needs ...

In this edition of Makeup Diaries, we take a deep dive inside the cosmetics bag of Grammy award-winning singer and songwriter Victoria Monét to learn more about her holy grail products, makeup ...

After an astonishing career in beauty rethinking how makeup is sold, Victoria Jackson is back with a new brand, No Makeup Makeup, to push her legacy forward.

Are you a woman who finds it impossible to leave the house without wearing that flawless pout? This is the most universal ...

SPF (Sun Protection Factor) measures how well a sunscreen protects against UVB rays. SPF 30 blocks about 97% of UVB rays, ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

It’s that time of the month again, and honestly, all the products that I try throughout the month, feel like they now make ...

Primers form a very important part of any makeup routine. This product helps to form a good base to create the perfect makeup looks.

I am asked if dupes are any good. Like most of life’s big questions, the answer is complicated. Despite the fact that it can ...