Topgolf.” While Topgolf serves as a popular introduction to golf for millions, once they’re hooked, Topgolf Callaway Brands’ ecosystem of equipment, apparel and technology hopes to keep ...
GOLF.com spoke with Brian Williams, Callaway Golf’s VP of R&D, to find out. GOLF: It feels like everyone is selling AI in some form. What does it do for Callaway to help you make better products?
But on this week’s episode of GOLF’s Fully Equipped, co-hosts Kris McCormack and Wadeh Maroun broke down how Callaway is fighting that stigma with it’s Apex Ai200 and Apex Ai300 irons.