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Brian Niccol, the newly appointed head of the coffee chain, has outlined a plan to simplify the company’s menu and reassess ...
Several cafes and dining locations nearby offer a seasonal fall menu containing autumn drinks. Most cafes have twists on the ...
We’ve drifted from our core, and customers are visiting less often.” – Brian Niccol, the new Starbucks CEO, didn’t mince ...
The new boss of Starbucks has promised to simplify its "overly complex menu" as the coffee chain attempts to win back ...
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The Seattle coffee giant on Tuesday reported weaker-than-expected sales in its fiscal fourth quarter, which ended Sept. 29.
Starbucks pre-released earnings on Tuesday, showing sales dropped. New CEO Brian Niccol said he plans to outline a broad ...
Starbucks Chief Executive Brian Niccol announced Tuesday that the Seattle-based coffee chain needs to "fundamentally change" ...
CEO Brian Niccol said the chain will address issues with its complex menu, pricing architecture and mobile order and payments ...