Coca-Cola’s #TakeATaste campaign is a shining example of how mobile coupons can drive product trial and engagement among Gen ...

VMPL Bengaluru Karnataka [India] October 23 MoEngage the leading cross-channel customer engagement company announced several ...

As a digital extension of the “Share a Coke” campaign, Coca-Cola enters into its first social ... and trackable ‘coupons’ through social media is gaining traction,” said Wilson Kerr ...

We sell different types of products and services to both investment professionals and individual investors. These products and services are usually sold through license agreements or subscriptions ...

We sell different types of products and services to both investment professionals and individual investors. These products and services are usually sold through license agreements or subscriptions ...

Coca-Cola and Nescafé both leveraged Ksubaka’s interactive applications for in-store campaigns that resulted in users gaining rewards such as loyalty points or mobile coupons. “The offline to ...

Brands should look beyond penetration to find genuine avenues for growth, says Jeremy Garlick, partner at Insight Traction ...

You may have heard this story before, and it's true: The very first Coca-Cola products contained cocaine — but only around 9 milligrams per glass. The drug was touted at the time as a substitute ...

What about learning about the newest fast food trend? Previously, Krispy Kreme added a new doughnut collection ...

As a Disney World Resort Guest, you get a slew of perks just because you’re staying on WDW property. But did you know that ...

Amazon is rolling out new online ordering methods for Prime members, including the ability to bundle standard orders and ...

Many people dream of becoming wealthy overnight. Some may even be drawn to get-rich-quick schemes that end up being a huge ...