From snake-themed events to whether your luck is in: discover all you need to know about the coming Lunar New Year in our Year of the Snake 2025 series. For decades, fashion brands have embraced ...
Anusha Srinivasan Iyer, Founder of Naarad, noted that brands often spend 20-40% of their annual marketing budgets during this season, with luxury categories like jewellery, fashion, and ...