SEOUL, Jan. 13 (Korea Bizwire) — In a significant shift from K-Beauty’s initial value-focused approach, Korean fashion ...

The second annual event, organized by WWD Korea and the Seoul Business Agency, celebrated Korean culture with fashion shows, ...

From blockbuster actors and actresses to popular heartthrobs, Korean celebrities are forging their path in the entertainment industry—reshaping people’s views on K-dramas and K-pop. With a strong ...

NEW AMBASSADOR: Bottega Veneta will reveal Thursday that it has named South Korean singer I.N as its latest brand ambassador.

UV Defence Face Sunscreen has been a staple in my skincare routine for years, and it’s under $20 at Amazon. The Korean ...

Korean celebrities are expanding their reach into fashion and beauty by launching their own brands. Though many celebrity-launched brands seem to disappear without much success when the products ...

Bottega Veneta has just tapped Stray Kids’ I.N as its newest brand ambassador, sending fans into a frenzy; here's what the K-pop singer had to say ...

Luxury fashion brands in Korea are set to increase retail prices for their products in the new year, further pushing high-end goods out of reach for average consumers in the country. The expected ...

Bang Chan, leader of K-pop boy band Stray Kids, is the newest brand ambassador of Italian luxury fashion house Fendi.

L’Oréal is to acquire Korean skincare brand Dr. G from Swiss retail group Migros. The skincare and cosmetics giant will purchase Migros subsidiary Gowoonsesang Cosmetics Co, which includes the brand ...